Monster mortadella shown in New York weighs 661 pounds, measures 6.4 feet long

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This is some seriously big meat.

Italian curated meats producer, Veroni, brought the largest mortadella ever seen in the U.S. to the New York City Wine & Food Festival (NYCWFF) last weekend.

The monster mortadella weighed in at 661 pounds.

It measured 6.4 feet in length and 18 inches in diameter.

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The giant mortadella was produced at Veroni's facilities in Correggio, located in the Emilia-Romagna region of Italy — and was transferred to New York via ship.

Veroni's giant mortadella debuted at New York City Wine and Food Festival on Oct. 16, 2022. (Veroni)

A Veroni spokesperson told Fox News Digital that the giant mortadella aimed to "delight" the thousands of visitors at New York’s largest food festival.

Veroni also brought along a specialist in slicing giant mortadella, who cut the meat into cubes — "one of the best ways" to enjoy the cold cut — and served it to eventgoers.

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"Contrary to normal-size mortadellas, the giant ones need to be cooked for longer," Veroni added.

Experts say that "this process contributes to enhancing their taste and flavor. Hence, the motto: ‘The bigger, the better.’"

Italian curated meats producer, Veroni, is known for creating giant mortadella. "The giant ones need to be cooked for longer" than the usual-sized meats, the company said.  (Veroni)

But this New York mortadella masterpiece isn’t the largest one that Veroni has ever produced.

In 1996, the company won a Guinness World Record for the biggest mortadella in the world.

It weighed 5,732 pounds and measured nearly 78 inches in diameter.

The world record is still undefeated to this day.

An exhibitor carves mortadella (pork sausage) at the Salone del Gusto, on Oct. 26, 2006, in Turin.  (FILIPPO MONTEFORTE/AFP via Getty Images)

"Today, the company produces different formats of giant mortadella," Veroni added.

"One of the biggest (4500 lb.) is showcased at every edition of Cibus Food Fair in Parma, the major Italian agri-food exhibition."

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Veroni was founded in 1925 by the five Veroni brothers, who were the first to produce large mortadellas.

By the 1930s, this passion earned the family the reputation of "mortadella specialists."

A variety of delicatessen products of Italy are shown in this image.  (Adriano Bacchella/REDA&CO/Universal Images Group via Getty Images)

Now, Veroni is the No. 1 brand for Italian charcuterie in America.

Veroni's U.S. president, Marco Veroni, said in a press release that mortadella specifically has "great potential" to emulate the Italian culinary experience in the U.S.

"Americans are starting to understand the value and taste of mortadella, a cold cut completely new in its culinary culture," he said. 

"With its deep connection to our territory and the long tradition, mortadella is one of the Italian excellencies that enhance the cult of Italian taste."

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"We are proud to bring a giant mortadella to New York."