3 Keys All Great Partnerships Must Share: Weekly Tips
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Are you maximizing the power of collaboration? We talk to a range of entrepreneurs about how to leverage partnerships to spur your vision to greatness -- and what every great partnership must have.
Cassey Ho, founder of Blogilates, says a strategic partner, rather than an outsourced hire, can make or break a business project. For these relationships, passion can be the most powerful ingredient.
Aligned vision is equally important for smaller companies teaming up with corporate giants, says Lev Glazman, co-founder of Fresh. LVMH Group gained a majority stake in the cosmetics brand in 2000. Through this experience, he discovered the importance of a partnership that allows you to maintain brand autonomy,
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And these associations should help you stand apart from the pack. Salon entrepreneur Julien Farel describes why he chose to carve his own niche at the U.S. Open with a signature pop-up salon, rather than continue to align himself with fashion shows where he was just one salon among many.
For more tips, watch this short video.
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