NYC mayor wants hospitals to lock up baby formula to encourage breast-feeding
{{#rendered}} {{/rendered}}The nanny state is going after moms.
Mayor Bloomberg is pushing hospitals to hide their baby formula behind locked doors so more new mothers will breast-feed.
Starting Sept. 3, the city will keep tabs on the number of bottles that participating hospitals stock and use — the most restrictive pro-breast-milk program in the nation.
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Under the city Health Department’s voluntary Latch On NYC initiative, 27 of the city’s 40 hospitals have also agreed to give up swag bags sporting formula-company logos, toss out formula-branded tchotchkes like lanyards and mugs, and document a medical reason for every bottle that a newborn receives.
While breast-feeding activists applaud the move, bottle-feeding moms are bristling at the latest lactation lecture.
{{#rendered}} {{/rendered}}“If they put pressure on me, I would get annoyed,” said Lynn Sidnam, a Staten Island mother of two formula-fed girls, ages 4 months and 9 years. “It’s for me to choose.”
Under Latch On NYC, new mothers who want formula won’t be denied it, but hospitals will keep infant formula in out-of-the-way secure storerooms or in locked boxes like those used to dispense and track medications.
With each bottle a mother requests and receives, she’ll also get a talking-to. Staffers will explain why she should offer the breast instead.
{{#rendered}} {{/rendered}}“It’s the patient’s choice,” said Allison Walsh, of Beth Israel Medical Center. “But it’s our job to educate them on the best option.”