Donny Deutsch: Democrats losing on economy, so we need to 'scare' voters against ‘racist’ GOP
The branding expert said, 'We don’t have the economy on our side as Democrats'
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On MSNBC's "Morning Joe", frequent guest Donny Deutsch told Democrats the way they could win back voters in the midterms was to "scare" them into believing Republicans ran on a "heinous" racist platform.
The former MSNBC host urged Democrats to go on offense by pinning the "replacement theory," which allegedly inspired the racially-motivated Buffalo shooting, on the Republican Party.
"You take this heinous platform, and you make the Republicans own it. I want to say it again, make the Republicans own it," he said.
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Deutsch advised Democrats to use racism as a scare tactic, amidst a struggling economy and poor polling for President Biden's leadership.
"[B]ecause it’s part of who they are at this point, as disgusting as that is. But make it the Republican replacement theory, mainstream it. Because this is the way – you have to scare. We don’t have the economy on our side as Democrats, so you have to scare the bejesus out of people," he urged.
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Deutsch again emphasized his advice to "scare" voters by telling them the "replacement theory" was "the Republican platform."
"This is a Republican platform. It's the racist Republican replacement theory," he added.
PRIMARY ELECTIONS SHOW BIDEN IS ‘UNDERWATER’ AS AMERICANS SUFFER FROM ECONOMIC WOES: RNC CHAIR
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Political analysts and pollsters say the country's economic woes and border crisis leaves Democrats in "bad shape" for the upcoming elections.
A poll from Monmouth University found President Biden's approval rating remains underwater, at 38% with 57% disapproval. More than 80% of voters polled said the country was on the wrong track.