Dunkin' Donuts Coffee Coming to a Pod Near You
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(Dunkin' Donuts)
Green Mountain Coffee Roasters fell two percent to $40.95 Tuesday after the Vermont-based company said it entered a partnership with Dunkin' Donuts.
Green Mountain said it will make Dunkin' Donuts coffee available for use in its Keurig single-cup coffee brewers.
Dunkin' Donuts coffee will be packaged in Green Mountain's K-Cup portion packs and be sold in 14-count boxes at Dunkin' Donuts stores in the US and Canada.
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Financial terms of the deal were not disclosed.
The partnership escalates the battle between Green Mountain, Starbucks and others for the single-cup coffee market, which is currently dominated by Green Mountain.
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