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Snack Foods

Cinnamon Toast Crunch, Milk Bar team up to create Cinnamilk beverage mix

By Alexandra Deabler Fox News
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No longer do you have to indulge in that pesky fun of actually eating Cinnamon Toast Crunch to get to the part everyone wants — the grainy leftover slightly-cinnamon-flavored milk.

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Fan-favorite dessert company Milk Bar has teamed up with the beloved General Mills cereal to create Cinnamilk, a “limited-edition do-it-yourself beverage mix” that allows consumers to create their own post-cereal milk concoction by pouring in what appears to be ground-up Cinnamon Toast Crunch into a glass of milk and stirring.

Each bottle retails for $7 and has eight servings. For comparison, a 19.3 oz. box of Cinnamon Toast Crunch retails online for about half that and has around 18 servings.

“Our fans have been obsessed with Cinnamilk for a long time,” said Mindy Murray, senior marketing communications manager for Cinnamon Toast Crunch.

“Our fans have been obsessed with Cinnamilk for a long time,” said Mindy Murray, senior marketing communications manager for Cinnamon Toast Crunch. (Milk Bar)

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The "new indulgent" Cinnamilk is only one of three new dessert creations dreamed up by the pair. Milk Bar is also launching a Cinnamon Toast Crunch Milk Bar Pie, featuring a Cinnamon Toast Crunch graham crust, and a cinnamon Toast Crunch Marshmallow Cookie.

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“Our fans have been obsessed with Cinnamilk for a long time,” said Mindy Murray, senior marketing communications manager for Cinnamon Toast Crunch in a press release. “By partnering with Milk Bar, we’re elevating Cinnamilk beyond the cereal bowl, delivering three new indulgent treats. Each of the dessert items puts a unique spin on the iconic cinna-sugar flavor combination, offering fresh ways to savor our cereal this holiday season.”

Though the Cinnamilk, which is sold in a bottle with the capacity for eight servings, is only one of three new dessert creations dreamed up by the pair.

Though the Cinnamilk, which is sold in a bottle with the capacity for eight servings, is only one of three new dessert creations dreamed up by the pair. (Milk Bar)

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However, those who want to “savor” the new flavors will have to either visit one of Milk Bar’s select locations – which includes several locations in New York, as well as Washington, D.C. and Los Angeles – or order from the Milk Bar store website starting Dec. 5, as the limited-time confections won’t be making it to grocery stores.