Penthouse no longer publishing print magazine

A model poses with the first issue of the Bulgarian edition of Penthouse monthly magazine in Sofia September 17. This is the first international erotic magazine to be issued in the Balkan state after the collapse of communism in 1989. Dozens of local pornographic magazines have hit the newsstands since then.EK/ME - RTRHD9D

The glory days of gentlemen’s magazines are fading fast.

Penthouse Magazine, the long-running and raunchier rival of Playboy, said Friday that it is ending its print edition after 50 years on the newsstand and will now only be offered in digital format.

“Reimagined for the preferred consumption of content today by consumers, the digital version of Penthouse Magazine will combine and convert everything readers know and love about the print magazine experience to the power of a digital experience,” publisher FriendFinder Network said in a statement.

The move comes just months after Playboy announced that it would no longer publish nude photographs as part of a broad redesign that will be unveiled in March.

Go to The Wall Street Journal for the full report.