Gwyneth Paltrow slams Goop critics: 'Bring your A game'
{{#rendered}} {{/rendered}}Gwyneth Paltrow first launched her luxury/health guide Goop in 2008 as a weekly email newsletter, but it has since transformed into a business empire.
However, the 44-year-old still faces backlash whenever she suggests her lifestyle tips, involving slathering on bee sting facials and buying $795 floral maxi dresses.
The Oscar-winning actress told The Hollywood Reporter Wednesday she’s tired of the negative feedback.
{{#rendered}} {{/rendered}}“I’m interested in criticism based on fact, not on projections,” she explained. “If you want to f—k with me, bring your A game."
The CEO and mother of two insisted being a star makes it harder to also be recognized as a serious businesswoman.
“[Being a celebrity] makes [doing business] much more difficult,” said Paltrow. “For the business I’m creating, it’s an obstacle I always have to overcome… For this model — where I’m trying to make Goop bigger than me and its own brand — you become inextricably linked. I’m a target in a way most entrepreneurs are not.”
{{#rendered}} {{/rendered}}Paltrow did admit that her star status does offer plenty of perks for leading a successful business.
“I don’t know many young entrepreneurs who can call [Disney CEO] Bob Iger, [Facebook COO] Sheryl Sandberg or [Airbnb founder] Brian Chesky, and they are kind enough to waste a little bit of their day to help me. So in that respect, my celebrity has been a huge asset.”
Paltrow does have a message for her haters: Goop is only going to get bigger
{{#rendered}} {{/rendered}}“We want to take Goop international, we want to get this TV show right, and we have a lot of key hires to make,” she revealed. “And we are looking to open another store.”