Honda Fit, Civic Coupe dead this year
The market continues its shift toward utility vehicles
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The Honda Fit is apparently too tight for Americans.
Honda is discontinuing sales of the $17,145 subcompact hatchback in the U.S. at the end of the 2020 model year, along with those of the 2-door Civic Coupe.
Barring any major changes, that means Honda’s lowest-priced model next year will be the Civic Sedan at $21,775, with the Fit-based HR-V crossover $120 more.
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Performance fans should note that the sporty Civic Si model will also not be offered in 2021, but will return when an all-new Civic arrives in 2022.
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Honda sold just 13,887 Fits through the first half of this year, compared to 36,895 HR-Vs and 127,858 Civics. It’s best-selling model is the CR-V, which has found 138,898 homes this year.
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Toyota recently announced it will end sales of its subcompact Yaris hatchback and sedan models this year as the market continues its shift toward utility vehicles.