BWW's new car is a $350,000 work of art
8 X Jeff Koons is a limited edition luxury sedan
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BMW's latest luxury sedan pops.
The German automaker is launching a new limited edition version of the BMW M850i xDrive Gran Coupe that features an elaborate paint scheme created by American pop artist Jeff Koons.
The comic book-inspired design features streaks and explosions and is applied through an 11-stage process that requires hundreds of hours of work.
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The 8 X Jeff Koons also has bright blue and leather seats in keeping with the superhero theme.
BMW will build 99 of the cars, which are priced at $350,995, including delivery fees, at a rate of two per week. That's more than triple the price of the factory model it is based on.
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One of the cars will also be auctioned by Christie's on April 4 in New York for charity to raise money for The International Centre for Missing & Exploited Children.