Updated

For rockers Huey Lewis and the News, smoke from the massive Sun Valley, Idaho, wildfire known as "the Beast" had band members who famously worried about the heart of rock and roll worrying about their lungs.

They canceled their show, as did the novelists, poets and journalists who convene in this vacation region each summer for a writer's convention.

Meanwhile, squadrons of private aircraft whisked the affluent off to locales with cleaner air.

With its mountain backdrop, Sun Valley is normally a playground for the rich, the famous, for super-fit pursuers of outdoor sports or the Big Wood River's feisty brook trout. To many, it's heaven.

But "the Beast" has caused disruptions in the sun-basking, fun-loving lifestyle, and the economy.